• Author: admin
• Date: Feb 13,2008
• In: SEO

About technorati rank and authority - how to increase your numbers

A month ago I wrote an article about my technorati authority and rank increase from 0 to 85 and 300k to 81k, respectively. Now after releasing two more wordpress themes, my authority has increased to 250 and my rank to 21k, even thought in the last period I was a lazy blogger with only a few posts on this blog.
Now most of you will say that the technorati authority and rank numbers are not so important, but you should take them in consideration. Why? Well here’s why:

Potential sponsores for your blog
Because a lot of potential sponsors first look at your alexa rank, then at your google pagerank and after at your technorati rank and authority; at least that’s how I would do if I was in search of reviews or ad banners for my products or blog.

Technorati drives traffic to your blog
The higher your rank and authority is, the more chances you have to get your blog exposed in technorati searches. This means that you have a chance of getting traffic from them. I remember a year ago I had a celebrity blog (it has a new owner now) and because I had the habit to use technorati tags with common names like Britney Spears, Parish Hilton, I’d received a lot of traffic from them, around 100-200 visits.

More rss readers for your blog
From my experience a lot of the people that come from technorati, convert into rss readers because most of them look for blogs that are in the same niche as them. It is a fact that Technorati.com is the second tool after Google’s blogsearch and I confess that most of the blogs I am reading now via google reader, I’ve discovered them with this tool and I think that bloggers do the same.

So above you have a few of the benefits, now here are a few methods to increase your technorati rank and authority:


Free wordpress themes
You can use my method with wordpress themes because it’s tested, it works and gives results very fast. Also with this method you don’t need to post articles every day and it brings you more benefits like a higher pagerank, increased SERPs and much more. I’ll write in a future post for those who don’t have an idea how to create wordpress themes, what you should do and for those who are addicted to make money online an article with a few tricks to make money with a little investment.

Quality content that generates buzz
Another great way to increase your technorati numbers is to write targeted content that generates buzz. Valuable content makes people link to your blog thus generating more traffic, more technorati authority, better SERPs…

Use WTF to write articles
No, not the word wtf (you know what it means ) but technorati wtf (where’s the fire) an interesting tool that lets bloggers say which topics are on “fire”, hot at the moment. Just take a look and you’ll see how many topics are great. In this way you’ll have topics to write about.

Finally - Use tags
At last use technorati tags. There are a lot of plugins out there that display tags for technorati, here is just an example on wordpress.org. Also you should do a simple research for tags. Go on the front page of technorati and in the sidebar you have a section called “Tags from what’s rising”. Write about those topics and you will see some results (it’s like on google trends).